Wednesday, 17 February 2010

Over 200 Real Ales, Ciders & Perries to be Showcased at Ascot this September

4th Annual Ascot Racecourse Beer Festival: Friday 24th & Saturday 25th September 2010.

You can expect more than just excellent quality racing at the 4th Ascot Racecourse Beer Festival in association with CAMRA and Fuller’s on Friday 24th and Saturday 25th September 2010. With the help of CAMRA Berkshire South East branch and Fuller’s, Ascot Racecourse will be showcasing over 200 beers, ciders and perries predominantly from local craft brewers.

‘The Ascot Beer Festival continues to go from strength to strength. Since its inception, we have gone from selling 6,500 pints in 2007 to a whopping 21,000 pints in 2009. To meet demand, we have increased the choice of real ales, ciders and perries available to racegoers by over a third’, said John Blake, Head of Sales and Marketing at the Berkshire track.

‘Following the success of the first three Ascot Beer Festivals, CAMRA is delighted to be invited back to Ascot Racecourse. This is an excellent opportunity for us to introduce the enormous variety of real ales available from independent brewers to an audience who wouldn’t usually attend a beer festival’ CAMRA Festival Organiser Mike Smith added.

Richard Fuller, Sales Director at Fuller’s, said ‘Ascot Racecourse is a fantastic venue and we have worked with Ascot and CAMRA on all the previous festivals, which were a great success. I am very much looking forward to showcasing our beers over the course of the 4th festival in September.’

Sump, a superb example of a black Russian style stout from Wantage based Pitstop Brewery, returns to defend its title of the Ascot Racecourse Beer of the Festival. This is very much a people’s award as it is the racegoers who will be voting for their champion ale.

The racing over the two days is of the highest quality including Saturday’s Group 1 Queen Elizabeth II Stakes; Europe’s highest rated mile race.

Tickets start from just £11. To book call 0870 727 1234 or visit Gates and bars open at 11am with the first race off at 2pm. A voucher system will be in operation for all Beer Festival ales, perries and ciders. A half pint is priced at £1.40 and a pint £2.80. A limited edition commemorative oversized pint glass is available for £4.

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